Learning Strategist.


Project manager.


I am Armina. I design custom learning solutions. Most of my time. For the rest of it, I run a company and deliver trainings.

I like quality, I love computers, I love diversity in projects, cultures and people, I love the mountainous ocean shores, I like conversations, I like reading books and enjoy watching animations.

What to read more?



My services range from workshop design and career coaching to start-up advice and project management consulting. Just check out all of the service lists below to get a general idea of what I can deliver. More info…

    • Self-discovery tools
    • Psychometrics
    • Values identification

    Career coaching

    • Business model design
    • Marketing strategy for a new launch
    • Company identity design

    Start up advice

    • Agenda planning
    • Training delivery
    • Customized learning models


    • Blended and elearning strategy
    • Learning solutions design
    • Gamification concepting

    Learning Strategy

    • Self-discovery
    • Personal development
    • Management workshops
    • Strategic planning


    • Consulting
    • Courses




The clients I have done projects for, range from self-preneurs to Fortune 300, from single mom writers, to multinational companies looking for outside-the-box solutions on HR, IT or organizational development. They are almost 1000, from all over the world, but lately mostly from Switzerland, Germany, Austria, UK, US, France, Italy, Spain, Australia and Romania.


One can only do so much by herself. Therefore I got myself surrounded by project managers, translators, graphic designers. All known for being ambitious, professional and with a 24/7 “can do” attitude.



A fresh start

I have decided to start a new blog on this website. Even though I did not delete the old one yet, I will probably delete it when I find my way around here and will not be attached anymore to the “dareberries” name 🙂

I chose to write here twice a month and hope to manage to do that. It will be a mix of personal stuff and professional things which probably wouldn’t be agreed to by a brand manager, but I am not so interested in a brand manager’s opinion. I am planning to write about my new adventure of moving to a new house, going to the next level in my business and in Scoala de Valori and whatever the future reserves me 🙂